MARKETING INTELLIGENCE AND PARTNERSHIP

Deskripsi

Pelatihan Marketing Intelligence and Partnership adalah program pelatihan yang dirancang untuk membekali para profesional pemasaran dengan pengetahuan dan keterampilan yang diperlukan untuk memahami dan mengelola informasi pasar, serta membangun kemitraan yang strategis dalam konteks pemasaran.

Marketing intelligence adalah kemampuan organisasi untuk mencari serta mengambil informasi sehari-hari yang jelas dan relevan dengan pasar perusahaan, dikumpulkan dan dianalisis secara khusus untuk tujuan yang akurat dan percaya diri pengambilan keputusan dalam menentukan peluang pasar, strategi penetrasi pasar, pengembangan pasar dan metrik. Pelatihan Marketing Intelligence and Partnership bertujuan untuk membekali para profesional pemasaran dengan alat dan pengetahuan yang diperlukan untuk mengoptimalkan strategi pemasaran mereka dengan data dan informasi yang akurat. Selain itu, pelatihan ini membantu peserta memahami cara membangun kemitraan yang saling menguntungkan dalam lingkungan bisnis yang semakin kompleks dan kompetitif.

Materi Pelatihan Marketing Intelligence and Partnership

Pengertian Market Intelligence
Bentuk Informasi Market Intelligence
Sumber-sumber Market Intelligence
Berbagai Data yang Dibutuhkan dalam Market Intelligence
Market Intelligence bagi Perusahaan
Membentengi Market Intelligence dari Pesaing
Manfaat Market Intelligence
Proses Market Intelligence Hingga Penyesatan Informasi
Analisa dan Evaluasi Market Intelligence
Marketing Information system
Memberdayakan Market Intelligence
Melakukan TOWS Market Intelligence
Management by Fact

Note (materi pelatihan bisa ditambah atau dikurangi disesuaikan dengan gap kompetensi yang diharapkan oleh client)

Pelatihan Serupa : Pelatihan Maximize Your Marketing Promotion Strategy

Tujuan Pelatihan Marketing Intelligence and Partnership

Setelah mengikuti pelatihan ini, diharapkan peserta mampu:

Melatih personil dengan karakter yang sesuai dengan kebutuhan perusahaan
Mampu membaca peluang pasar yang potensial
Mampu mendeteksi gerakan kompetior
Mampu membuat keputusan management berdasarkan informasi yang diperoleh dari agen informasi
Mempersiapkan para analis di unit competitive intellegence yang responsive dan mampu menghadapi tantangan-tantangan dari pesaing pasar

Jadwal dan Tempat Pelatihan

Bulan	Minggu I Bandung	Minggu II Jakarta	Minggu III Bandung	Minggu IV Yogyakarta
Januari	6-8	13-15	20-22	27-29
Februari	3-5	10-12	17-19	24-26
Maret	3-5	10-12	17-19	24-26
April	7-9	14-16	21-23	28-30
Mei	5-7	13-15	19-21	26-28
Juni	2-4	9-11	16-18	23-25
Juli	7-9	14-16	21-23	28-30
Agustus	4-6	11-13	18-20	25-27
September	1-3	8-10	15-17	22-24
Oktober	6-8	13-15	20-22	27-29
November	3-5	10-12	17-19	24-26
Desember	1-3	8-10	15-17	22-24

Harga Pelatihan Marketing Intelligence and Partnership

Offline

Public Training mulai dari 5.000.000 – 7.000.000 perorang
Inhouse Training mulai dari 850.000 perorang

Online

Public Training mulai dari 1.200.000 perorang
Inhouse Training mulai dari 600.000 perorang

Fasilitas Pelatihan

Sertifikat pelatihan
Expert Trainer
Coffee Break 2x
Lunch
Tempat training: minimal hotel bintang 3
Materi pelatihan dalam bentuk hard copy dan juga soft copy
ATK
Backpack exclusive
Jaket eksklusif (souvenir)
Dokumentasi

Instagram Kami : https://www.instagram.com/anntamandirisejahtera/

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